Archives for 2008

Australian Second Life Documentary – any celebrities out there?

Well-known Australian Second Life resident Wolfie Rankin has some interesting news:

Hi Everyone.

Some of you are aware that I’m making a documentary with Shelley Matulik on Second Life.

Shelly made the Podlove doco which was shown on SBS about the couple who run the nightclub on Second Life.

It was called “Our Brilliant Secondlife” and can be watched here.

The new doco is mostly on Second Life sub-culture.

But Shelly has also considered the idea of finding famous people from “Real Life” who have avatars on SL, who might like to add their voice to the doco on their own experiences.

Now I thought about that and while it’s a nice idea, I was concerned about peoples covers being blown. so what we thought is that if you’re tempted, then it might be best to get yourself an alt which nobody knows and use that.

You don’t have to be a huge megastar, just have a face which makes people go “ohhh I know you”.

It’d help if you’re from Melbourne or Sydney, but Shelley may travel if need be.

If you think you might be interested, then drop me an IM so that we can get together in-world to discuss the matter in private.

All the Best.

Wolfie!

I’m aware of a celebrity or two in Second Life – it’ll be interesting to see the level of buy-in for this project from people who value their privacy so highly. Celebrities or not, it’s potentially an interesting documentary that’s likely to go beyond the standard Second Life angles usually employed.

Linden Lab’s new CEO: Mark Kingdon

Linden Lab have announced the appointment of their new CEO, former Organic Inc. CEO Mark Kingdon.

There’ll be endless analysis and speculation on Kingdon in coming days and weeks – the reality is likely to be a CEO who knows he needs to meet the expectations of a board whose chairman filled his shoes previously. It’s hard to imagine any radical change in business approach, although Kingdon’s previous role with Organic may be telling: they describe themselves as leaders in ’empathy-based experience design’. That’s something that can always be used with Second Life.

The full press release from Linden Lab:

Linden Lab Appoints Mark Kingdon As Chief Executive Officer
Former CEO of Organic to lead company into next phase of its evolution

SAN FRANCISCO, Calif., April 22, 2008 – Linden Lab ®, the developer of the 3D virtual world Second Life®, today announced that its board of directors has named Mark Kingdon to serve as chief executive officer. In his new role,
Kingdon will lead the day-to-day management and operations of the company, working closely alongside Linden Lab founder, former CEO and current chairman Philip Rosedale.

Since 2001, prior to joining Linden Lab, Kingdon served as chief executive officer of Organic Inc. , a leading digital communications agency, establishing its reputation as a groundbreaking, innovative provider of user-centered design. Prior to Organic, Kingdon worked with idealab!, providing strategic guidance and operational support to emerging companies. Before that, Kingdon was a partner with the consulting division of PricewaterhouseCoopers, LLP (PwC), where he held a variety of senior roles throughout his twelve-year tenure. He received an MBA from the Wharton School of Business and a BA in Economics from UCLA.

“Our search for the leader of Linden Lab demanded both tremendous business skills and a deep understanding and passion for Second Life and where it is going. Mark is the perfect choice,” said Philip Rosedale, founder and chairman of the board, Linden Lab. “His management style, unwavering leadership in the face of great challenges, and approach to team-building exactly matches Linden’s needs. He is a passionate believer in the potential of virtual worlds to change the world, and I look forward to working by his side while we watch it happen.”

“We wanted to find someone with an exceptional blend of strategic, analytic, business and leadership skills, but also with endless creativity and a passion for the company and growing the virtual worlds category,” said Mitch Kapor, founder of Lotus Development Corporation and a Linden Lab board member. “Mark has demonstrated all of these attributes throughout his career, particularly at Organic, which, like Linden Lab, puts an incredible emphasis on overall user experience and design.”

“Joining Linden Lab at this moment in its evolution, with so much growth and opportunity on the horizon, is incredibly exciting and I look forward to working with Philip and the Linden Lab team to help Second Life realize its limitless potential,” said Mark Kingdon, Chief Executive Officer, Linden Lab. “To me, the CEO role at Linden Lab combines perfectly my passions for art and design, business and technology. Until Second Life, we experienced the digital world passively in two dimensions. By enabling users to create a rich and immersive virtual world, Second Life is transforming the way we connect, collaborate, learn and transact online. I am thrilled to be part of this epic transformation.”

Kingdon assumes the position full time on May 15, 2008.”

vBusiness expo gains momentum

Clever Zebra are holding their vBusiness Expo later this week.

35 speakers are confirmed from organisations such as Gartner, Forrester Research and IBM, with the key focus being “what is the practical purpose of virtual worlds?”.

Registration is free and there’s still places available. We’ll bring you key debates and issues as they occur.

Linden Lab’s Communication Manager commences

Katt Linden is the new Communications Manager and she’s announced a review of the current communications mechanisms like the blog and Second Life forums.

Katt is claiming a brief of monitoring the blogosphere and getting some changes happening but is also forthright on patience being needed. I’m not sure how much patience is left in some spheres but a dedicated resource at Linden Lab on Communications should surely bring some further improvements.

Paid extra work available: Second Life machinima production

This offer is now closed.

Australian Second Life resident and machinima producer Skribe Forti is looking for extras:

“I need extras for a shoot that is scheduled to occur on Tuesday night (22nd April) at 9pm Australian WST (6am SLT). Payment is $US10/hour and will be paid in L$. I expect it will take 3 hours to shoot. Contact me directly if you’re interested.”

So IM Skribe Forti in-world if you’re up for it – that’s generous remuneration for an avatar to act!

The Watch – virtual worlds in the news

1. VentureBeat – Mind Candy joins the online virtual pets fray. “Virtual pets are a tried and true market for those targeting young kids. Mind Candy is joining the fray against larger rivals with a kids offering of its own this week: Moshi Monsters.”

2. Strategy Page – Virtual, Persistent Battlefields. “Computer games have been a major source of training technology for the armed forces. Not just in the United States, but all over the world. Most of these adaptations get little publicity, some are even classified as secret. But all simply take the visual and physical aspects of video games and use them to simulate real combat.”

3. Wired – Virtual World Funds Hip Replacement. “An Entropia Universe player recently covered the costs of a hip replacement surgery using cash he earned in-game, according to a press release issued by Entropia creators Mindark. 42-year-old Brad Welch, an avid fan of Entropia, used the cash he earned playing the game to fund the $10,000 dollar surgery that included replacement of his left hip and 42 stitches.”

4. PC World – The Virtual Office Gains Ground. “Virtual reality is making its move from gaming and social sites into the business world. Project Wonderland, developed by Sun Labs, already allows businesses to improve distance collaboration by building online replicas of their offices or classrooms where colleagues may use 3D representations of themselves to attend meetings, give presentations, and interact.”

5. PR Web – Fighting For Tibet In The Virtual World. “In the virtual world of Entropia Universe a fierce hunting competition between 32 teams takes on a special meaning for one team. Team Tibet is fighting not only for the prize and glory within the virtual world, but to bring attention to the plight of the Tibetan people in the real world.”

6. GigaOM – Apple Store To Go Virtual? “Apple Store To Go Virtual? That’s the theory of MacNN, at least, citing an Apple patent application published on the US government site last Thursday, somewhat obscurely entitled “Enhancing Online Shopping Atmosphere”.”

7. Wired – Second Life Slowly Turning into a Record Store. “Keiko Takamura has figured out a way to sell her music inside the Second Life virtual world. Using a rough approximation of an iPod that she calls the myPod, Takamura allows Second Life citizens to preview her music and buy songs in the MP3 format using Linden dollars. The transaction happens entirely within Second Life, but the customer walks away with an MP3 that can be played outside the game.”

8. Wall Street Journal – Disruptions on the Virtual Trail. “The presidential campaign has gotten nasty in the real world. It’s getting nasty in the virtual world, too. As Sens. Hillary Clinton and Barack Obama duke it out in the Democratic primary, unofficial campaigns are being waged by fervent supporters in Second Life, the virtual world run by Linden Lab.”

9. Massively – HiPiHi reopens beta. “Chinese virtual world HiPiHi has reopened registration for beta accounts. If you want to give this a spin, you will be pleased to know that you can now perform account registration in English.”

10. Yahoo Games – WoW, Inc. “Ten million players. However you look at it, that’s a lot. World of Warcraft not only dwarfs all other massively-multiplayer games, it dwarfs a good number of countries — not silly countries like Monaco and Greenland, either, but perfectly sensible ones. Like Sweden, say, or Israel. But how do the holdings of this legion of players compare to the corporate giants of the world?”

Shut your computer down for a day

Lifehacker have mentioned that the 3rd of May is Shut Down Day.

Whether it’s for your mental health or the environment, this is a worthwhile event.

Further trademark clarifications by Linden Lab

In a further blog post today, Linden Lab have put more flesh on the bones of their trademark stance. There’s now some much needed clarity around a range of issues – the same clarity that perhaps should have been provided with the initial announcement.

Babelswarm Revisited

As we’ve previously mentioned, Babelswarm is a fascinating installation developed by writer Justin Clemens, visual artist Christopher Dodds and musician/artist Adam Nash – all from Australia.

I did a walk through Friday evening and grabbed some pictures though the impact of it is well and truly best experienced in-world.

We’ve also featured a video walkthrough in this week’s Weekend Whimsy

Check it out in-world.

Weekend Whimsy

1. Second Life: BabelSwarm

2. Second Life – SEVENTH HEAVEN – Windlight

3. Club Penguin – inf315e extra credit – Jay Willingham

4. Hiccup!

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