The Watch – virtual worlds in the news

1. VentureBeat (USA) – Watch out, Disney, Fantage doubles its growth for kids virtual world. “Virtual worlds for kids have been volatile during the recession. Some have come and gone. Some have declined. So it’s worth noting that Fantage, a virtual world for kids who like playing games and staging fashion shows, has doubled its audience in the past year. The Fort Lee, N.J.-based company now has 3.3 million unique visitors a month, compared to 1.5 million nearly a year ago. To date, it has had 7.7 million registered users, compared to 3 million a year ago. That’s pretty good growth at a time when the competition for the attention of kids is growing.”

2. Sydney Morning Herald (Australia) – Will games take over our lives? “In the film Mary Poppins, a scene in the nursery has the children distraught at the drudgery of tidying up. Naturally their nanny uses the moment to impart a life lesson. “In every job that must be done there is an element of fun,” she tells them. “You find the fun, and snap-the job’s a game.” It’s a trick most every parent has used: pureed vegetables arrive at an infant’s mouth via a spoon airplane, long car trips include “the quiet game,” and yard work Olympics determine who can gather the most weeds. In coming years, the idea of using games to increase good behaviour and happiness is going to explode into adult life, as insights and technology associated with videogames make their way into the larger culture.”

3. Wall Street Journal (USA) – On the Web, Children Face Intensive Tracking. “A Wall Street Journal investigation into online privacy has found that popular children’s websites install more tracking technologies on personal computers than do the top websites aimed at adults. The Journal examined 50 sites popular with U.S. teens and children to see what tracking tools they installed on a test computer. As a group, the sites placed 4,123 “cookies,” “beacons” and other pieces of tracking technology. That is 30% more than were found in an analysis of the 50 most popular U.S. sites overall, which are generally aimed at adults. The most prolific site: Snazzyspace.com, which helps teens customize their social-networking pages, installed 248 tracking tools. Its operator described the site as a “hobby” and said the tracking tools come from advertisers.”

4. Virtual Worlds News (USA) – Smith & Tinker Reinvent Nanovor. “Developer Smith & Tinker is launching a revamped version of its Nanovor offering from last year. The new version, called Nanovor Evolution, will be a full-featured browser-based virtual world. The toy arm of the franchise will be discontinued in favor of a Nanovor app for iOS that leverages the collection of Nanovor virtual insect robots that a player accumulates while dueling other players in the virtual world. Players’ Nanovor collections will be stored in the cloud. Where the original version of Nanovor emphasized the collecting and battling aspects of the franchise, Nanovor Evolution introduces customizable avatars, hub lobbies where users can interact in a virtual environment, and action mini-games that users can play to earn a new time-based virtual currency called Jolt Points. In Nanovor Evolution, users will be able to purchase new Nanovors and avatar customization pieces using both cash-based Nanocash and Jolt Points.”

5. Inside Facebook (USA) – Announcing Inside Virtual Goods: Tracking the US Virtual Goods Market 2010 – 2011. “With an up-to-$750 million acquisition of Playdom by Disney, an up-to-$400 million acquisition of Playfish by Electronic Arts, the acquisition of Tapulous by Disney, and hundreds of millions of dollars in venture investments, virtual goods are impacting businesses across the media landscape. Virtual goods, and the companies that create them, may be bringing the largest disruption entertainment, communication, and e-commerce infrastructure businesses have seen in years.”

6. CBC News (Canada) – Battle to preserve online anonymity rages in video game community. “Micah Whipple may not be a familiar name to the online masses, but in the World of Warcraft sphere, there’s no greater symbol of the need for privacy. The young man became a scapegoat for gamer outrage earlier this year when the owner of the massive multiplayer game announced it would require users to post their real names in official forums. The stated reason for the dramatic change: to oust “trolls” who were disrupting the chatrooms. A community manager who interacts with players, Whipple decided to show support for the new company policy and wrote a short post under his forum moniker, Bashiok, that revealed his true name. “Micah Whipple, at your service,” it said.”

7. The Guardian (UK) – PlayStation Move. “When Sony’s Move motion-sensing input system was unveiled, it attracted a certain amount of derision – it was accused of being a pale rip-off of the Wii remote, and of being clunky in comparison with Microsoft’s high-tech Kinect. Which just goes to show how first impressions can be misleading. It’s true that technologically speaking, Move is about as sexy as Norah Batty’s wrinkly stockings, but astoundingly, it makes much more sense as a purchase than Kinect. The main reason is that it actually works, whereas Microsoft’s attempts to keep Kinect’s price down means that it suffers terribly from terminal lag between your gestures and its response.”

8. Wall Street Journal (USA) – Microsoft Bullish on Kinect. “Microsoft Corp. is targeting global sales of more than three million units of its new Kinect motion-sensor gaming accessory for its Xbox 360 console in the first two months after the Nov. 4 launch in the U.S., providing a much needed holiday sales boost to the slumping overall market for videogames. In an interview ahead of this week’s Tokyo Game Show, Microsoft’s top videogame executive, Don Mattrick, said he expects Kinect will propel the company to have its “biggest holidays ever.” Mr. Mattrick said he expects Kinect, a camera and sensor technology which allows users to play videogames on the Xbox 360 through gestures and verbal commands, to eclipse the industry’s three million unit threshold by the end of the year.”

9. The Age (Australia) – Such a Tragic Waste of Life. “I have always been a little suspicious of social networking. When Facebook was introduced, I at first enjoyed the novelty of keeping up with friends and looking at happy snaps. Then Facebook got nicknames like Stalkbook and Creepbook. For lazy communicators, it’s a sinister kind of genius. Then Twitter came along. Letting others know your thoughts in 140 characters or fewer is perfect for short attention spans. I embraced it. Now I sometimes think I should write even less. With these two sites well and truly entrenched, I’d like to remind you of another world that had everyone talking back in 2005 called Second Life. In this virtual world, users could create a new persona for themselves and interact with others doing the same. For Brian in accounts who, on his night off, loved the idea of being half-Twilight-wolf, half-Arnold-Schwarzenegger in chaps, Second Life was a revelation. To me, it all felt (and I don’t want to offend anyone who still regularly plonks their ugg boots in there), well, a little unnecessary.”

(Note: click here for a great rebuttal of Warhurst’s article)

10. Sydney Morning Herald (Australia) – Eviction game hits a nerve in China. “It may lack the sophistication and addictive power of Farmville or World of Warcraft. But an online game in which a family fights off a demolition crew with slippers and bullets has hooked Chinese internet users. The Big Battle: Nail House Versus Demolition Team has triumphed not through playability, but by tapping into anger about forced relocations. ”Nail houses” are the last homes left standing in areas slated for clearance, so called because they stick out when all around them have been demolished. Owners resist because they do not want to move or think that compensation is unfairly low, but wrecking crews often retaliate with tactics from cutting off power and water to violence.”

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